REVEALED: Why this $89 IKEA mirror has become one of the store's best-selling items of 2020
- IKEA Australia has shared its most popular mirror of the moment: The NISSEDAL
- Sales of this mirror have increased by 250 per cent since March's lockdown
- An interior designer for the store said its due to people redecorating their home
- Many will be using mirrors to create the illusion of more space, a clever tactic
IKEA Australia has revealed why an $89 mirror has become one of the discount furniture store's best-selling items.
The Swedish chain explained that sales of the NISSEDAL full-length mirror, which is priced at $89 in store and online, have increased by a whopping 250 per cent since March.
In March the full effects of the COVID-19 pandemic were felt across the globe, and many countries - including Australia - were placed into a state of lockdown.
The Swedish chain explained that sales of the NISSEDAL full-length mirror, which is priced at $89 in store and online, have increased by a whopping 250 per cent since March
'Mirrors can create the illusion of space within a room,' she said
Interior designer for IKEA, Tabatha Lage, said that the increase in sales isn't related to a sudden desire for people to spend more time looking at their reflection.
'Mirrors can create the illusion of space within a room,' she said.
'So as we spend more time at home, being able to accentuate and enhance a room can help us feel more content.
'Mirrors can also act as an alternative to artwork on your walls, bringing to life your natural surroundings by catching the light in the room.'
Despite having the biggest increase in popularity since March, the top-selling mirror at IKEA is actually the full-length HOVET that retails for $199.
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The full-length HOVET mirror retails for $199
The top seller has also experienced a surge in sales of 200 per cent in the same time period.
According to CHOICE home expert Peter Zaluzny IKEA mattresses are also worthy of purchasing, particularly when it comes to getting a good night's sleep.
When comparing with other cheaper models, the experts found IKEA's free trial period is three times longer than Koala's and their warranty lasts up to 25 years.
CHOICE also discovered the $24.99 Antilop highchair with a tray was a 'bargain buy that does the job'.
CHOICE found the Antilop highchair with tray was a 'bargain buy that does the job'
Easy to dissemble, the product, which comes complete with a safety belt, is lightweight and easy to clean.
'The IKEA high chair is simplicity and function rolled into one affordable piece of baby equipment,' a Choice member said.
'Everyone I know who has purchased a cheap IKEA highchair as a "back-up" at granny's, or for a holiday house, have soon discarded their fussy, expensive chair in favour of this one.'
Other items CHOICE recommended included wooden coat hangers, paper napkins, children's plates and cutlery, tea lights and its delicious lingonberry jam, which is usually served with its famous meatballs.
