Purchase intent for cars has not slowed down post Covid-19 outbreak\, digital media is driving purchases

New Delhi: Despite the current economic challenges, purchase intent for cars in India has not slowed, and in some cases, even accelerated, shows an analysis by Google India.Online intent for car purchase in India last month was 10-15% higher than that seen in pre-lockdown period in February 2020. Online enquiries for car purchases had dropped 30-35% during the nationwide lockdown starting March 22, 2020.While digital media was driving vehicle