Taking a lead from Prime Minister Modi’s Atma Nirbhar Bharat, entrepreneur/actor Ranjha Vikram Singh launched his social influencer app called DalKhichdi (DK). It is touted to be India’s answer to the Chinese app that has been banned recently by the Govt. of India.
Known for his exploits in the film domain, Singh also owns a production house called Running Horses Films. Inspired from the famous staple food dish, the name DalKhichdi is something that every Indian will easily remember and recall.
The app is designed to be an Indian video sharing networking service, fashioned for a global platform. It is used to create informative, short dances, lip-syncs, comic gigs, wholesome entertainment and talent videos. In its true sense, the platform celebrates creativity and expression.
If the timing of the app is anything to go by, it seems poised for success. We spoke to Singh on this achievement - "We aim to bring people of all ages together and interact on talent and knowledge. It's a Swadeshi application and is developed by Mumbai based IT company. It promotes make in India. The App has Lot of Surprises coming as its launch. It will have tools like filters, control over video speed, access to professional audio and much more. It will help local talent go global and it can be used for business marketing.”
What DK will Offer
This is in perfect synch with the need of the hour. Being vocal for local and going global is the mantra that India has been following for the past few weeks. Due to the Chinese app ban, millions of people in India have limited platforms to showcase their talent and DK is just what they would need at this moment.
It's very refreshing to know that this has launched and we are certain that talent across the country will be looking forward to using the app.
To know more, please visit https://dalkhichdi.in/
Disclaimer: This article has been produced on behalf of Dalkhichdi by Mediawire team.
Comments (0)