German luxury car-maker Mercedes-Benz expects its used cars business in India to stay robust even as the COVID-19 crisis continues to impact the overall dynamics of the automotive market, a top official said.
New Delhi: The automaker, however, does not see the segment growing at the cost of its new car sales, where it expects some kind of revival happening in the festive season this year. “Young and first-time buyers who aspire to own a three-pointed star usually opt for certified pre-owned cars to experience the product before moving on to a new one. So whilst we expect pre-owned cars sales to increase, we don’t expect that this will come as a substitute to new cars,” MercedesBenz India MD and CEO Martin Schwenk said.
The pre-owned car business has been a strong area of growth for the company with it having completed more than nine years in the market, he added. The company is also witnessing strong interest for pre-owned cars on its online sales platform, he noted.
Mercedes-Benz Certified has sold over 20,500 units of preowned cars over the last five years and witnessed 20 pc cumulative growth, he said noting that it may be difficult to reach the figure of 13,786 units sold by the company last year.
The pre-owned car business has been a strong area of growth for the company with it having completed more than nine years in the market, he added. The company is also witnessing strong interest for pre-owned cars on its online sales platform, he noted.
Mercedes-Benz Certified has sold over 20,500 units of preowned cars over the last five years and witnessed 20 pc cumulative growth, he said noting that it may be difficult to reach the figure of 13,786 units sold by the company last year.