India-China face-off: Vivo likely to seek negotiated exit from IPL

PepsiCo India's midway exit in 2015 had set a precedent, say experts

Topics
Vivo | India China border row | India China relations

Viveat Susan Pinto  |  Mumbai 

The Indian Premier League (IPL) governing council will meet this week to review all sponsorships of the T20 tournament, counted among the world’s most-valuable sporting properties.

The move comes as pressure to boycott Chinese goods increases following the last week’s stand-off between Indian and Chinese soldiers in Ladakh. On Sunday, the Confederation of All India Traders (CAIT), which has launched a nationwide campaign against Chinese goods, urged the Board of Control for Cricket in India (BCCI) and the Indian Olympic Association (IOA), to cancel sponsorships of ...

First Published: Sun, June 21 2020. 21:16 IST