Published on : Tuesday, May 19, 2020
New South Wales’ dramatic landscapes, distinctive experiences and talented locals are playing a pivotal role in Tourism Australia’s Live from Aus broadcast and live stream activation this weekend. They are bringing the icons of NSW food and wine, nature and wildlife, along with arts and culture to audiences across Australia and the world.
Sydney and NSW locals and destinations will feature primarily in 11 segments over the two day schedule. These will be live streamed from NSW’s most iconic and exclusive tourism attractions on Tourism Australia’s social media channels every hour, for inspiring the potential audience of more than 13 million, so that they are motivated about their next NSW adventure.
“NSW is really in the spotlight this weekend with so many famous NSW faces and iconic destinations featured in Tourism Australia’s ‘Live from Aus’. It’s an irresistible offering for housebound travelers who are looking for inspiration to fuel their holiday dreaming and motivate them to start planning their next trip,” said Destination NSW CEO Steve Cox.
Viewers will be able to experience top tourist draw cards from Bondi Beach to Sydney Opera House, the Blue Mountains and Byron Bay online, virtually ‘meeting’ NSW legends in food and wine, arts and culture, Aboriginal tourism, nature and wildlife.
“For those who are filling their travel experience void online, be sure to check out the #LoveNSW virtual experience map on VisitNSW.com and follow #LoveNSW for more future holiday inspiration. We may not be able to travel right now, but we can be inspired to dream and plan,” Mr. Cox added.