Scroll down the essentials list on your ecommerce app, or scour the aisles at a local grocer and what leaps out for attention, apart from the bare shelves and sparse order-lists, is the large spread of new, little-known brands across categories.
From flour and biscuits to cleaning agents and packaged condiments and sauces, retailer-owned labels have nudged their way into the mainstream, carving out a unique space for themselves in a fear and panic-addled customer landscape. Brands such as Clean Mate, Tasty Treat and Golden Harvest, part of the long list of labels from the Future group ...
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First Published: Mon, May 04 2020. 22:58 IST
