Cloud tourism in China gears up as Labour Day Holiday nears

Published on : Thursday, April 30, 2020

 

The Ministry of Culture and Tourism and the National Health Commission in China jointly has issued a statement, on April 13, stressing that the coronavirus outbreak prevention and control measures be strictly followed at tourist sites and the number of visitors be restricted, the answer could lie in “cloud tourism”.

 

 

The “Cloud Tourism” has referred to a new, non-contact immersive sight-seeing experience that depends on advanced technology such as livestreaming, 5G and virtual reality.

 

 

This new technology enables all the domestic tourists to enjoy tourist hot-spots without actually going there. With most picturesque spots shut down to contain the novel coronavirus, the trend is fast catching up.

 

 

In the month of March, domestic livestreaming platform Douyin launched an new latest online programme allowing all the users to “Visit Yunnan” and take in scenic spots such as the Yulong Snow Mountain and the local customs and practices.

 

 

Most of the beautiful spots are eager to reopen after three months of closure, but indoor scenic spots such as museums, where people gather in large numbers, are still not devoid of infection risk. If the preventive measures are relaxed, the novel coronavirus, which has largely been contained at a huge cost in the past three months, could make a comeback.

 

 

The cloud tourism allows all the tourists to enjoy a tourist spot by being at home. The new concept is also exploring the possibilities of making money online. There are several museums, including the Metropolitan Museum of Art and Hanyangling Museum jointly has launched a live-streaming on Pinduoduo, an e-commerce platform, selling historical and cultural knowledge that attracted numerous audiences.

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