Revealed: The $25 hair treatment voted best in Australia by thousands of women - and it promises to leave locks 'soft and irresistibly touchable'

  • A $25 hair treatment has been voted best in Australia in the Glosscar Awards
  • Shea Moisture's Hydrate and Repair serum restores strength to brittle hair
  • It is made from natural ingredients like yoghurt, Shea butter and honey
  • The treatment comes with a five-star online rating from satisfied customers

A $25 treatment which promises to leave hair 'soft and irresistibly touchable' has been voted best in Australia by thousands of beauty experts in Beauty Haven's annual Glosscar Awards.  

Shea Moisture's Hydrate and Repair serum came top of its class thanks to its nourishing, natural ingredients that claim to restore dry and brittle locks to a lustrous shine.

The treatment is made from a rich blend of yoghurt, organic Shea butter and Manuka honey which deeply conditions damaged hair to strengthen weak strands and prevent split ends, making hair look smooth, silken and healthy.

It's available online from Oz Hair and Beauty and Priceline, where satisfied customers have given it a five star rating, including one woman who called it 'better than salon brand' products for thick, curly or coloured hair.

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A model showcases her soft tresses after applying Shea Moisture's $25 Hydrate and Repair treatment
A curly-haired customer poses for a selfie after treating her hair with the yoghurt-based serum, which claims to restore dry and brittle locks to a lustrous shine

A model (left) and customer (right) showcase their soft tresses after applying Shea Moisture's Hydrate and Repair treatment, which claims to restore dry and brittle locks to a lustrous shine

The new natural hair treatment voted best in Australia by thousands of beauty experts in the annual Glosscar Awards

The new natural hair treatment voted best in Australia by thousands of beauty experts in the annual Glosscar Awards

Other winners at the Glosscar Awards 2020 

Best New Styling Product – Batiste Hair Benefits Dry Shampoo

Best New Shampoo – John Frieda Violet Crush Purple Shampoo for Blondes

Best New Hair Tool – muk Curl Stick 2.0

Best New Hair Colour Product – Hask Rose Oil and Peach Colour Protection Deep Conditioner

Source: Beauty Haven 

'I'm not going to lie, I usually think a higher price means better quality, so my hair products are usually salon brand because I assume they'll be better - [I was] wrong!' she said in a Priceline review.

'This is one of the best treatments I've tried for my dry, fluffy, bleached hair. It feels so smooth and soft but surprisingly not weighed down or greasy.'

Another said the formula has worked wonders for her naturally curly tresses which are inclined to snap easily.

'[My hair] is prone to breakage. This product does an excellent job of strengthening it, plus it's very pleasant to use,' she said.

A woman stands with her back to the camera to show the visible sheen of her hair after applying Shea Moisture's treatment

A woman stands with her back to the camera to show the visible sheen of her hair after applying Shea Moisture's treatment

A search of the the brands tagged photos on Instagram reveals thousands of selfies snapped by curly-haired beauties showcasing a glistening sheen through the lens.

Shea Moisture has been creating natural soaps, salves and body creams since it was founded in 1912. 

Today, it boasts 826,000 Instagram followers and sells its organic stock all over the world in Australia, the UK and the US. 

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This $25 yoghurt and honey hair treatment has been voted best in Australia in the Glosscar Awards

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