Millions of millennials can't hang a picture or change a LIGHT BULB and would rather turn to Google for help, survey finds

  • Adults aged 25 to 34 don't feel confident putting up radiator or changing a bulb
  • Less than a quarter of those surveyed rated their personal DIY skills as 'good'
  • 87 per cent will turn to Google for help with even the simplest home-based tasks
  • Tradespeople are advised to boost their social media presence to draw custom 

Millennials admit they can not hang a picture or even change a light bulb and tend to turn to Google for help, a survey has found. 

The study of 2,000 adults found putting up wallpaper and bleeding a radiator are among the DIY tasks 25 to 34 year-olds don't feel confident doing so without help.

Tightening a wobbly kitchen cupboard door and fixing a loose screw also emerged among the jobs young adults would not try without assistance. 

And as many as 87 per cent will turn to Google for help with these seemingly straightforward tasks. 

Three in ten use social media to source help with such challenges, with Facebook the top choice above Twitter, Instagram or LinkedIn. 

The Plusnet survey found around 40 per cent of millennials turn to their dad for help with simple tasks such as changing a lightbulb

The Plusnet survey found around 40 per cent of millennials turn to their dad for help with simple tasks such as changing a lightbulb

'We know the internet is a powerful tool for business and we wanted to find out the real difference it can make to independent workers,' said Nick Silverwood, head of business at Plusnet, which commissioned the survey. 

'The results of the survey were incredibly surprising – social media overtaking word of mouth for tradespeople recommendations is a big moment and a fantastic opportunity for tradespeople and all independent businesses to take advantage of social media.'

According to the survey, a third of millennials will get help on DIY tasks because they aren't confident in their own ability, while a quarter agreed someone else will do a better job.  

Less than a quarter of those surveyed would rate their personal DIY skills as 'good', while 13 per cent confessed that their abilities are 'poor'. 

Bleeding a radiator to remove trapped air is a job that millennials - people born between the early 1980s and mid-1900s - tend to require help with

Bleeding a radiator to remove trapped air is a job that millennials - people born between the early 1980s and mid-1900s - tend to require help with 

A tenth admitted to seeking assistance because they are impatient, while 14 per cent don't have the time to do it themselves.

Dad is the go-to person for help for two-fifths of 25 to 34-year-olds, while 16 per cent will ask their brother or mum for advice. 

However, 41 per cent are more likely to get a tradesperson in to fix the problem than attempt it themselves.

In fact, a quarter would much rather pay someone to do a DIY job than have a go at doing it.

This generation even confessed to ignoring a dead light bulb for more than three weeks before asking someone else to change it for them. 

As a result, millennials will fork out £320 a year to find a good tradesperson to mend, fix and repair things in their home.

While 15 per cent will choose a tradesman based on value for money, a quarter will pick one based on online reviews.

And a third will be put off choosing a particular 'handy person' because of a 'cheap' looking website, with two-fifths not booking their services if the website didn't function properly. 

When asked about the tradespeople they use most regularly, 37 per cent of the millennials polled, via OnePoll, have a plumber handy for frequent household tasks, and 42 per cent said the same about an electrician.

As many as 11 per cent reported regular contact with a blind fitter, and 17 per cent are even in touch with a personal decorator.  

The proliferation of smart devices such as Google Home (pictured) has made it easier for millennials to turn to the internet for help with everyday tasks

The proliferation of smart devices such as Google Home (pictured) has made it easier for millennials to turn to the internet for help with everyday tasks 

HOW DO WE CATEGORISE GEN Z AND MILLENNIAL?

Millenials

Born: 1977-1994

Coming of Age: 1998-2006

Age in 2017: 23 to 40

Product of change: Millennials came of age during a time of significant technological change, globalisation and economic disruption – giving them a different set of behaviors and experiences than their parents.

Digital natives: Exposure to technology since early childhood has led to technology-sophistication, resulting in a sense of immunity to most traditional marketing and sales pitches. 

They are used to instant access to price comparisons, product information and peer reviews. 

That said, 60% of UK Millennials will engage with online content that interests them, even if it’s obvious that it’s been paid for by a brand.

Work-hard, play-hard attitude: Millennial’s are team-oriented, honest and enjoy building friendships with colleagues, but also want to have a life outside of work. 

Naturally, most Millennials want to be at a company that appreciates this desire for balance and openness. They relish high levels of dual-direction feedback

Stability-anxiety: In spite of perceived across-the-board advantages of working as freelancers or consultants, nearly two-thirds of millennials said they prefer full-time employment.

Health-conscious: Millennial’s devote time and money to exercising and eating right.

Being physically and mentally healthy topped the list (77%) for UK Millennials when asked what would most help them live a happier, more fulfilled life.

Experience-economy: Over half of UK Millennials would rather spend money on an experience versus a possession (only 22.6% valued material goods over experiences).

Generation Z

Born: 1995-2012

Coming of Age: 2013-2020

Age in 2017: 5 to 22

Realists: Hyper-aware of tough economy, terrorism, and climate change etc., Generation Z are somewhat jaded, maybe even cynical.

Entrepreneurial: In the US, 72% of current high school students want to start a business.

Tech-addicted, mobile natives (rather than Millennial digital natives): If we thought Millennials were addicted to technology, get ready for more.

In some surveys, Generation Z put technology in the same category as air and water.

Second-opinion purchasers: Generation Z has strongly integrated online ratings and reviews into the fabric of their consumer decision-making, almost half say they always get input from friends and family before making a purchase. 

This could be a generational statement about who Generation Z most trusts, or it could simply be related to their current life stage, it will be interesting to see if this changes as Generation Z gets older and accumulates more consumer experience.

Tolerant: Whether it be different cultures, sexual orientations, races or gender fluidity, Generation Z is the most accepting generation of diversity so far.

Social media preferences: Facebook has lost 25% of this demographic since 2011, whereas apps like Snapchat and Instagram have exploded in popularity. 

Around 70% of Generation Z watches 2hrs+ of YouTube per day and less TV than any previous generation.

 

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Millions of millennials are so bad at DIY they admit they can't change a light bulb

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