'Is this an April Fool's joke?' Iconic Australia brand Four'N Twenty launches a classic meat pie with NO MEAT - but not everyone's impressed
- Four'N Twenty launched their first ever meat free pie made from soy protein
- They will be available in March in supermarkets, service stations and stadiums
- The vegetarian pies will be sold more expensive than their regular meat pies
- The meat free pie has generated a polarising response on social media
Four'N Twenty has launched its first ever meat-free pie.
The iconic Australian brand will begin selling a new vegetarian option in March in supermarkets, service stations and stadiums around the country.
The pie took eight months to perfect, with the filling made from soy protein.
But it will be more expensive than regular Four'N Twenty meat pies.
Four'N Twenty have launched their first ever meat free pie made from soy protein
General manager of marketing and innovation at Patties Food Group Anand Surujpal told The Age customers won't be able to tell it was a vegetarian pie.
'If I hadn't told you it wasn't a meat pie, you wouldn't know,' he said.
The pie is meant to taste and smell just like their regular meat pies, but isn't vegan due to being mixed with other products on the Four'N Twenty production line.
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'It's got the same colours, textures, the taste profile, the mouth feel, you've got all those elements,' Mr Surujpal said.
The meat-free pie has generated a polarising response on social media, with some commentators backing Four'N Twenty for opening up their menu to vegetarians.
'This is great news! I’d love to see them in party pie size too,' one comment reads.
Two opposing opinions regarding Four’N Twenty's venture into the vegetarian market
'Yay! No need to harm animals,' another post says.
'Fantastic news! Hope they are available at all AFL games this season and that a Sausage Roll is in development!' yet another reads.
Others weren't so supportive.
'Plants! Name one good thing a bloody plant has ever done for us!' one post reads.
'Why don't they invent pastry made out of meat instead so we can have meat wrapped in meat and avoid bloody plants altogether? Furious.'
'Four’N Twenty why don’t you just call it for what it is.... a quiche. That’s it. It’s not a pie, it’s a quiche,' another comment reads.
'Is this an April Fool's joke?,' another asked.
The pies will be available at supermarkets, service stations and stadiums around the country (pictured is a meat pie)
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