(Arizona State University) The idea of using principles from biology as a theoretical framework for social psychologists to understand societal differences has won the 2019 Daniel M. Wegner Theoretical Innovation Prize from the Society for Personality and Social Psychology. Scientists from Arizona State University and the University of California, Irvine, used adaptive phenotypic plasticity, or how the environment of a living thing affects development and behavior, as a model for how people act in different societies.