2019 was certainly an action-packed year for the travel industry. With the launch of the world’s longest direct flight between Sydney and London amongst the highs, and the collapse of high profile brands such as Thomas Cook amongst the lows, there’s a lot for us to reflect on from the past year. So, what should travel companies be considering in 2020? Here are some of my thoughts:
In just the first few weeks of 2020, we’ve already seen major stories break that will impact the travel industry in some shape or form. For example, the Travelex breach, the rescue of European airline Flybe, the bushfires in Australia and the new virus in China as people in the region begin to travel to celebrate the Lunar New Year. The year ahead is sure to test the travel industry. But one thing travel companies can be sure of is that investing in back-end processes will be critical to supporting innovation and protecting their business.