'Are you trying to take us back 50 years?' Beauty blogger slammed for creating a 'housewife hair' tutorial to 'attract your dream husband'
- New Zealand-born Sally Jo Hickey has almost 200,000 YouTube followers
- She posted a video tutorial instructing her fans on how to get 'housewife' hair
- In the title of the video she said the soft curl look would 'attract a husband'
- Some of her young followers were frustrated by the admission online
An Instagram influencer has been criticised for posting a 'housewife hair' tutorial on YouTube, explaining that the softly curled style will help her fans 'attract their dream husband'.
New Zealand-born Sally Jo Hickey has almost 200,000 followers on the video sharing platform and regularly uploads beauty-related content.
But her latest offering was met with some contention as fans of the 24-year-old questioned the dated and sexist thinking.
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An Instagram influencer has been criticised for posting a 'housewife hair' tutorial on YouTube, explaining that the softly curled style will help her fans 'attract their dream husband'
'Girl you trying to take us back 50 years? I clicked on this video hoping you were taking the p*** with that title,' one woman said.
'It's sad you're an inspiration to young girls everywhere and your title has two references to being a housewife and doing your hair to attract a man.
'I'm a genuine fan of you and I'm your age. But disappointed with your title.'
Another woman was equally as frustrated by the video, starting her sentence with 'what the hell is that title?'
Another woman was equally as frustrated by the video, starting her sentence with 'what the hell is that title?' (Sally Jo pictured with Shannon Harris)
But Sally insisted that it was an 'ongoing joke' between her fans on Instagram and they were constantly telling her she does 'housewife hair'
'Do your hair a certain way to please men and attract a husband? Great that you're teaching your young audience this,' she said.
But Sally insisted that it was an 'ongoing joke' between her fans on Instagram and they were constantly telling her she does 'housewife hair'.
'I thought by now people would know I have a sarcastic sense of humour. It's definitely a joke,' she said.
In the video Sally Jo uses a GHD curler to give her blonde tresses a slight curl before spraying them in place for the day.
She jokes about 'waving her man off to war' - a clear play on the housewife joke - before announcing 'it's like with each brush you get a new potential husband'
She jokes about 'waving her man off to war' - a clear play on the housewife joke - before announcing 'it's like with each brush you get a new potential husband'.
Sally Jo, who is currently living in Australia, recently told Stuff that the best time to film a video or take a photo is around 11am because that's when the 'Instagram lighting comes in'.
But overall she's spending up to seven hours on her phone each day, editing, posting and producing new content.
