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Australian beauty gurus are at the forefront of the global wellness boom, with brands like The Beauty Chef, Lorna Jane and Stylerunner earning millions a year.

The ladies behind these iconic brands have swiftly made a name for themselves as health experts and industry leaders, all the while being authentic and true to their businesses.

Whether you were wanting luscious locks or to better understand how the gut works, there is a treatment plan and product from Down Under that can help. 

FEMAIL profiles the women making millions in wellness. 

The Beauty Chef's Carla Oates (pictured)

CARLA OATES - THE BEAUTY CHEF

She's the founder of a multimillion-dollar business built on the importance of maintaining gut health, but Bondi Beach-based Carla Oates isn't slowing down any time soon. 

The former stylist has been selling her line of potent powders and liquids since 2009 to aid proper digestion, all the while boosting collagen and repairing cells.

It all began on her bedroom floor after her own experiences with eczema and allergies as a child began to recur in her daughter Jeet.

So she began to investigate the link between the human gut and skin and has quickly become one of Australia's largest beauty exports.

'Our gut is where 70 per cent of our immune system lies, where we metabolise hormones, neutralise pathogens, make detoxifying enzymes and where we make nutrients,' Ms Oates told FEMAIL previously.

'So much of what goes into our digestive system can impact our skin.'

Her signature offering, which is called Glow, is beloved by celebrities like Naomi Watts, Nicole Warne and Elle Ferguson, with reports after one month of use that 95 per cent of people noticed a difference in their skin.

Sales of Glow powder have grown 301 per cent over the last five years and come to branch out into sleep inducers and protein powders, among others.

'Our gut is where 70 per cent of our immune system lies, where we metabolise hormones, neutralise pathogens, make detoxifying enzymes and where we make nutrients,' Ms Oates told FEMAIL previously

LORNA JANE CLARKSON - LORNA JANE

As a dental technician and part-time aerobics instructor Lorna Jane was growing tired of seeing the same colours and patterns in her workout clothes.

By the late 80s the then 24-year-old was sewing her own athleisure gear - and making them for her clients - and it quickly became her full-time career.

Based between Brisbane and California, Lorna Jane became an eponymous brand in 1990 and in 2016 was believed to be worth $500 million, with Lorna herself worth a cool $50 million.

As a dental technician and part-time aerobics instruction Lorna Jane was growing tired of seeing the same colours and patterns in her workout clothes

She has gone on to publish six books on health and general wellbeing, including her latest in 2018 titled Eat Good Food

She has gone on to publish six books on health and general well-being, including her latest in 2018 titled Eat Good Food.

Lorna Jane has stores in both Australia and the United States with 54 stockists in countries like South Africa, Britain, Canada, and Dubai.

CARLY POUNTNEY AND CASSIE SANGHVI - THE BASE COLLECTIVE

Their multimillion-dollar organic beauty brand with an ethos of 'being good for you and looking good' is now stocked in the likes of Urban Outfitters and Anthropologie.

But The Base Collective was once just an idea conjured up by Melbourne mothers Carly Pountney and Cassie Sanghvi - who decided to take a chance in 2016 and step into the highly competitive world of skincare.

With five children between them it has been a juggling act ever since Carly told FEMAIL, but the pay-off has been huge, with the simply designed products earning the pair millions of dollars.

The Base Collective was once just an idea conjured up by Melbourne mothers Carly Pountney and Cassie Sanghvi (pictured)

'We just wanted something chemical-free that you would proudly display on your bathroom cabinet,' Carly said

'We just wanted something chemical-free that you would proudly display on your bathroom cabinet,' Carly said.

'We were both taking magnesium supplements orally when one day Cassie - who is a pharmacist - said that applying magnesium topically is a much better way for your body to absorb it.

'So we created a functional range of skin products that include that ingredient, with our $21 oil a therapeutic product which, when applied to a particular area, can relieve pain symptoms.'

Magnesium has the ability to relieve muscle soreness, treat cramps - whether they be menstrual or pregnancy leg spasms - and even help with migraines

Magnesium has the ability to relieve muscle soreness, treat cramps - whether they be menstrual or pregnancy leg spasms - and even help with migraines.

'So for example if you have a headache you can apply the oil to your neck and shoulders to alleviate the pain,' Carly said.

If you use it everyday the magnesium oil will even start to take on a preventative measure and long-term will help you have less painful symptoms.

JULIA STEVANJA - STYLERUNNER

She's the owner of a $50 million activewear company that stocks the likes of Nike, Adidas and PE Nation, but in August Julia Stevanja moved even further into the wellness space.

Her company now sells a carefully curated selection of powders and supplements from Mayde Tea, Bear, Inca Organics, Life Botanics, Vida Glow and The Beauty Chef.

'On category growth, consumers are continuing to become more and more educated on how to look after themselves, how to achieve optimal performance and how to recover better,' she told the Daily Telegraph.

'They also understand that they'll receive benefits not only from working out and purchasing new activewear, but also achieve results faster when they supplement with protein powders, magnesium, superfoods, vitamins.'  

She's the owner of a $50 million activewear company that stocks the likes of Nike, Adidas and PE Nation, but in August Julia Stevanja moved even further into the wellness space

Her company now sells a carefully curated selection of powders and supplements from Mayde Tea, Bear, Inca Organics, Life Botanics, Vida Glow and The Beauty Chef

DANIELLE EGAN - SIENNA BYRON BAY

Danielle Egan founded her vegan and chemical-free nail care brand Sienna five years ago in a bid to bring non-toxic beauty to manicures across the nation.

She started out by selling her brightly coloured bottles at Byron Bay's markets before launching in health food shops and online. There are now 70 colours priced at $25 each.

'We have the cleanest formula on the market, and we depend on science to make sure the polish will still give a luxe, durable finish,' the 36-year-old told News Corp.

'The main difference is that we are ethically and sustainably produced, as well as being vegan, inclusive and Australian made.'

Danielle Egan founded her vegan and chemical-free nail care brand Sienna five years ago in a bid to bring non-toxic beauty to manicures across the nation

She started out by selling her brightly coloured bottles at Byron Bay's markets before launching in health food shops and online. There are now 70 colours priced at $25 each

THE JOJOBA COMPANY

Father and daughter team Ian Turner and Vicki Engsall co-founded The Jojoba Company in 2008 in the hope they could create a 'no-nasties' home life.

'I wanted pure wholesome food, natural cleaning products and now my own skincare that is gentle, made from nature and safe,' Vicki writes on their website.

'I have no time to read about all those chemicals and preservatives in the fine print. I need to trust it is going to be pure - no excuses, no compromises.'

Father and daughter team Ian Turner and Vicki Engsall co-founded The Jojoba Company in 2008 in the hope they could create a 'no-nasties' home life

Now stocked around the world their bottles of jojoba-packed cleansers and serums are affordable and aesthetically designed with the customer in mind.

Research has confirmed that the wax ester produced by the jojoba bean is similar to the protective wax produced by human skin that helps keep it smooth, supple and moisturised. 

Jojoba mimics the skin's natural oils and can penetrate deep into the skin layers. 

APOTECARI 

Founder Simone Abaron is an expert nutritionist, naturopath and herbalist with an interest in making chemical-free hair care.

Founder Simone Abaron (pictured)

Apotecari is a series of dietary supplements to bring life and moisture back to your strands and business is booming.

'Apotecari Bioactive Hair Care is a very unique brand in the market that is dedicated to addressing the hair and scalp health from the inside out with its range of scientifically-formulated supplements,' Simone said.

'Mane Event, Crowning Glory and Hair Food which are all designed to target specific hair concerns, to support hair growth, length and strength and overall well-being.'