SEAT arrives at the Frankfurt Motor Show with its electric offensive in top gear. Following the announcement of the SEAT Mii electric and the el-Born, the brand’s first two fully electric models, at the international event CUPRA is presenting its new Tavascan concept car. It will be joined in by the new SEAT Tarraco FR PHEV, the brand’s first plug-in hybrid electric SUV, which will be making its world debut in Frankfurt and is the fourth electric model of the six that the company announced it would launch by 2021.
Following the CUPRA Formentor, the first model developed specifically for the brand, equipped with a hybrid engine and scheduled for market release next year, the Tavascan concept car is CUPRA’s first fully electric vehicle, and it was developed on the MEB platform.
SEAT touches down in Frankfurt after achieving the highest January to August sales figure in its history. The company’s worldwide deliveries went up by 7.2% for a total volume of 411,600 cars.
In a press conference, SEAT President Luca de Meo stated that “the IAA comes at a great time for us, with historic sales and financial results. Our position enables us to remain committed to and continue investing in mobility for future generations with solutions that adapt for tomorrow. Electrification is a key part of this mobility, as are micromobility and the development of solutions that cater to it.”
Two imposing models on stage
The new CUPRA Tavascan and the SEAT Tarraco FR PHEV represent a step forward in their electric mobility offensive. The CUPRA concept car merges the solidity of an SUV with the sportiness of a coupe, conceived with the highest standards of sophistication, elegance and design that distinguish the brand. In the boot it integrates the concept CUPRA eXS kickScooter, specially developed for the occasion.
Furthermore, the new SEAT Tarraco is now available in a hybrid engine version and FR trim, featuring a range of more than 50 km and emissions below 50 g/km. Delivering 245 hp thanks to its 110 kW/150 hp petrol engine and its 85 kW/116 hp electric motor, the Tarraco PHEV is the most powerful in the range.
At a press conference, SEAT Vice-president for R&D Axel Andorff emphasised that “the plug-in hybrid Tarraco perfectly illustrates our strategy towards more sustainable mobility, and at the same time it retains all the dynamism and driving fun that characterise any SEAT model and especially our FR models.”
Please click here to view the full press release.
SOURCE: SEAT