'It just screams ignorance': Dangerous sunburn TATTOO trend goes viral as people forgo SPF to create red shapes on their bodies - but experts warn it will cause severe lasting damage
- People are participating in the 'sunburn tattoo' trend in the summer months
- This trend involves avoiding sunscreen around a specific area to purposely form sunburn lines into a specific shape
- New York-based dermatologist Dr. Whitney Bowe advised against the trend
- 'There is no such thing as a safe tan or safe burn,' Dr. Bowe said
- She warned people against attempting to achieve tan or burn lines outdoors
A sunburn tattoo trend is taking over the internet this summer and has forced one dermatologist to issue a severe warning about the dangers it could have on a person's skin — including doubling the risk of skin cancer.
The trend involves someone purposely not applying sunscreen to an area of the skin in order to form a sunburn showing off an image or design.
People who have taken part in the worrying trend are now sharing images of their 'tattoos' on social media — with people sharing designs like the batman symbol, stars and sandal lines that formed after sitting out in the sun.

Dangerous: People are participating in the 'sunburn tattoo' trend in the summer months


On the rise: This trend involves avoiding sunscreen around a specific area to purposely form sunburn lines into a specific shape

Trending? These 'tattoos' have popped up on social media — with people showing off designs like the batman, stars and sandal lines formed after sitting out in the sun
Dr. Whitney Bowe, a New York-based dermatologist, told DailyMail.com the trend is creating 'damage that is going to be with you for the rest of your life'.
'There is no safe way to get a sunburn tattoo,' she said. 'That is major misconception. There is no such thing as a safe tan.'

Warning: New York-based dermatologist Dr. Whitney Bowe (pictured) advised against the trend
She advocated against any sunburn or tan lines forming from sitting out in the sun because of the damage ultraviolet rays create when penetrating the skin layers.
The sunlight rays that damage the skin come in two forms: Ultraviolet A and Ultraviolet B.
'The UVB rays are primary responsible for burning,' Dr. Bowe explained. 'So the UVB rays penetrate into the top layer of the skin, the epidermis, and those are the ones responsible for the sunburn.'
She continued: 'UVA rays dive deeper into the dermis. Those are the ones that cumulative exposure lead to wrinkles and loss of elasticity the skin.'
Allowing exposure of these rays to either form tan lines or 'sunburn tattoos' will promote lasting damage on the skin layers and could even lead to skin cancer, Dr. Bowe said.
In her office, she has seen younger patients and parents inquiring about suntan lines or sunburn tattoos to see if there is a safe way to achieve the lines when outdoors.
'There is no such thing as a safe tan or safe burn,' Dr. Bowe said. 'Even one bad sunburn can double your risk of melanoma later in life.'

Lasting damage: 'There is no such thing as a safe tan or safe burn,' Dr. Bowe said. ''Even one bad sunburn can double your risk of melanoma later in life'

To be avoided: She warned people against attempting to achieve tan or burn lines outdoors because it could damage the skin layer and potentially cause skin cancer


Damaging: 'Anytime you see the skin turn red or brown, it's actually a sign there has been DNA damage,' Dr. Bowe explained
She continued: 'A lot of these sunburn tattoos are being done by kids. When you have young skin like that, it is especially vulnerable to ultraviolet rays. You are more likely to see signs of aging.'
Although there are options down the road for people to reverse the sun damage on their skin, it will come with a hefty price tag.
'They are going to save a lot of money in my office down the road,' Dr. Bowe said when advocating against the trend, adding: 'It is very expensive to undo the damage. If you're a skin cancer survivor, it can be life changing. It is extremely traumatic.'

Staying protect: Dr. Bowe, pictured with her seven-year-old daughter, advocated for wearing sun protective fabrics and using self tanners to achieve a tan instead of sitting out in the sun
Melanoma is the most dangerous form of skin cancer and forms from DNA damage to the skin cells, which is caused by exposure to ultraviolet radiation.
'Anytime you see the skin turn red or brown, it's actually a sign there has been DNA damage,' Dr. Bowe explained.
In 2019, an estimated 96,480 cases of melanoma are expected in the United States and will be a more than five per cent increase from 2018, according to the Melanoma Research Alliance.
Dr. Bowe noted people appear to be more focused on preventing skin damage to avoid any skin cancers in this day and age, with a rise in interest for sun protective fabrics and better self tanners on the market.
But despite a peak in protecting the skin, there is also a rise of trends like the sunburn tattoo further harming the barrier.
'I can't think of another word but ironic,' she said about the people participating in the dangerous trend. 'It just screams ignorance. They really don't fear skin cancer.'
She recommended for everyone, specifically young children and teenagers, to avoid any skin trends that involve forming tan or sunburn lines on the skin from ultraviolet rays.