Daisaku Kadokawa, Mayor of Japan’s ancient capital Kyoto had also asked Kardashian West to reconsider the name.(Source: File Photo)After facing massive backlash and being pulled up for cultural appropriation for naming her new inclusive shapewear collection ‘Kimono Solutionwear’, Kim Kardashian West has now decided to change the name of the line.
In a series of tweets on Monday, she said, “I am always listening, learning and growing – I so appreciate the passion and varied perspectives that people bring to me. When I announced the name of my shapewear line, I did so with the best intentions in mind”.
She added, “My brands and products are built with inclusivity and diversity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name. I will be in touch soon. Thank you for your understanding and support always.”
According to a report in The Straits Times, Daisaku Kadokawa, Mayor of Japan’s ancient capital Kyoto, had also asked Kardashian West to reconsider the naming of her shapewear line. “(I) ask you to reconsider your decision of using the name Kimono in your trademark,” Kadokawa reportedly wrote in a letter sent to her. “Kimono is a traditional ethnic dress fostered in our rich nature and history,” he had added.
ALSO READ | Kim Kardashian West’s shapewear line faces backlash over being called ‘Kimono Solutionwear’
Being an entrepreneur and my own boss has been one of the most rewarding challenges I’ve been blessed with in my life. What’s made it possible for me after all of these years has been the direct line of communication with my fans and the public. pic.twitter.com/IB5cto7Mlj
— Kim Kardashian West (@KimKardashian) July 1, 2019
I am always listening, learning and growing – I so appreciate the passion and varied perspectives that people bring to me. When I announced the name of my shapewear line, I did so with the best intentions in mind.
— Kim Kardashian West (@KimKardashian) July 1, 2019
My brands and products are built with inclusivity and diversity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name. I will be in touch soon. Thank you for your understanding and support always.
— Kim Kardashian West (@KimKardashian) July 1, 2019
On June 25, she had launched her collection and had written, “Finally I can share with you guys this project that I have been developing for the last year. I’ve been passionate about this for 15 years. Kimono is my take on shapewear and solutions for women that actually work.”
