Reverse is real

I have nothing to wear!” is something that we often remark, sitting down or standing before the wardrobe thinking which outfit we can wear to work and later in the evening on a casual nightout with friends.

Obviously, we are expected to dress a certain way for work, but we need to let our hair down when we are out with friends, don’t we?  So, should we carry extra dresses to work or  should we wear the same work outfit with friends as well? Neither. 

Niti Singhal, a young designer and founder of Twee in One, a convertible and reversible fashion brand from London, designs clothes that go straight from being a day outfit to a night outfit in a matter of minutes.   

Be Fashion Ready
Singhal says that during her college days when she was studying in Europe, she loved exploring new places. “Going to new places over the weekend meant that I needed to carry clothes. When it came to packing the bag, I realised that although I was going for a limited time, I would squeeze in many outifts.” On the other hand, limited closet space in the room that she was allotted to, would leave her wondering if everything would actually fit in, if she just had less clothes. “All I needed to do was to optimise the space that one garment took and that’s when I developed the concept of reversible and convertible clothing,” Singhal says, adding, “With Twee, everyone can be fashion ready as and when needed. You don’t need to worry or doubt, ‘I have nothing to wear’ and ‘I should have worn my pretty skirt instead of this’.” 

The Designs
“What we create is absolute magic — shorts turn into a skirt and an office dress becomes party wear,” says Singhal. What makes the creations different are not just the colours that change when the clothes are reversed. “In a way, the dresses totally transform into something new; you wear something different with the same type of clothing,” she adds. This is not just time saving, but also makes you worry less, about what to wear to work, to parties, events and so on. 

Singhal says that the designs of Twee are also very different. “You don’t have just different colours or prints on the two sides, but a completely different look and feel. That is why you can wear the same outfit for an entire day and go from causal to formal by simply flipping sides,” she says.

“Twee does not stop at being trendy. For us, the design aspect of fashion also needs to be right in terms of functionality and comfort, which is quite challenging,” Singhal insists. 

The main challenge has always been getting the both sides right, in terms of fit, design and comfort and also that they look different and not just like a regular reversible. “It is also a challenge to convince people that this idea is actually workable and the outfit won’t look like the one you are already wearing,” the designer says. 

Do More With Less
“Reversible and convertible clothing trend cannot be limited to only wearing good clothes and looking the best at all events and occasions. On a larger scale, it is also a step towards sustainability,” says the alumnus of Istituto Marangoni, Milan. 

“Twee, in a way, is futuristic. As the population grows, there would be less space, more traffic, busier lifestyles, more pressure via social media to be fashionable. Most people know that the fashion industry is one of the biggest polluters because of the fast fashion. Reversible and convertible clothes means that you would have limited dresses with endless fashion possibilities. In a world of hyper-convenience and overconsumption, my mission is to simplify modern life, to allow one to do more with less,” concludes Singhal.