Coca-Cola unveils new Coke COFFEE hybrid that is rumoured to hit Australian stores in just a few months
- Coca-Cola announced it is launching its own coffee drink called Coke Coffee
- The brand has been trialling the coffee idea in Australia since 2017 but stopped
- The drink will be released in 25 countries, one is likely to be Australia
Coca-Cola announced it will be launching its own coffee-flavoured soda in 25 countries by the end of the year - and Australia is rumoured to be one of them.
Dubbed Coca-Cola Plus Coffee, the sweet beverage was first trialled Down Under in 2017, before suddenly disappearing less than a year later.
But now it appears to be back with consumer-based Facebook account I Bought It At hinting at the launch.
'Not enough caffeine in your afternoon can of Coke? Well look no further! Coca Cola Plus Coffee will be soon available in 25 countries, it's rumoured that Australia is on this list,' they wrote online.
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Mash-up: Coca-Cola has announced that it is launching its own coffee drink called Coke Coffee, which will be a mix of coffee and soda
'Coke Coffee was designed to reach consumers during specific occasions and channels like the mid-afternoon energy slump at work,' CEO James Quincey said.
Coke has actually tried a version of the drink before
The drink is a mix of both cold brewed coffee and Coca-Cola - and as such, as less caffeine than the former and more than the latter. It also has less sugar than pure Coke.
Since the announcement was made, fans have had mixed reactions to the idea of the new drink online.
'It better be good, because I'm curious,' wrote one. Another chimed in: 'I have already tried a mix of coffee and coke, it's a good taste and sure wakes one up.'
Others were less excited, with one writing: 'I came up with this idea when I was like 8yo. Hint - it doesn't taste good.'
'That's the third most disgusting thing I've heard today,' wrote another.
Coke has actually tried a version of the drink before, but it wasn't a success. The company debuted Coca-Cola BlāK in 2006 but discontinued it in 2008.
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Another one: They company will also launch an energy drink this month in Spain and Hungary
A boost: This drink will taste just like coke but have 80 mg of natural caffeine, guarana extracts, and B vitamins
The company also announced that it will launched a Coca-Cola energy drink this month in Spain and Hungary. This drink will taste just like coke but have 80 mg of natural caffeine, guarana extracts, and B vitamins.
'Coca-Cola Energy includes ingredients from naturally derived sources and a delicious and refreshing taste of Coca-Cola,' Javier Meza, Coke's global chief marketing officer, sparkling business, said.
'We kept these two qualities at the heart of how we developed the recipe and are proud to offer it under the Coca-Cola brand, inviting people to try a new and different energy drink that is designed to complement upbeat and busy lives.'
