Pays to be famous! Sunrise's Samantha Armytage 'is set to earn $250,000' as Weight Watchers' newest ambassador

Samantha Armytage is Weight Watchers' newest ambassador, according to a report.

The Sunday Telegraph's Confidential claimed that the Sunrise host will be announced as the face of the company, now known as WW, sometime next week.

Industry insiders have alleged that the 42-year-old has signed a contract, 'likely to be worth $250,000'. 

Latest report: Sunrise's Samantha Armytage, 42, 'is set to earn $250,000' as Weight Watchers' newest ambassador, according to The Sunday Telegraph's Confidential

Latest report: Sunrise's Samantha Armytage, 42, 'is set to earn $250,000' as Weight Watchers' newest ambassador, according to The Sunday Telegraph's Confidential 

The reported deal is also said to benefit Channel Seven, who will receive advertising dollars from WW.  

Daily Mail Australia has reached out to Sam's representatives for comment.   

The Daily Telegraph reported back in December that Sam had been speaking to the company and 'negotiating' a deal.   

Win win: The reported deal is also said to benefit Channel Seven, who will receive advertising dollars from WW

Win win: The reported deal is also said to benefit Channel Seven, who will receive advertising dollars from WW 

However at the time, the iconic diet brand said in a statement that a 'partnership with Sam Armytage and WW isn't factually correct.'   

In June last year, the blonde TV presenter told Who magazine that she has 'probably been in better shape'.

She explained: 'Like a lot of other women, my weight goes up and down depending on my tiredness level.'   

Weight: In June last year, Sam told Who magazine that she has 'probably been in better shape' and finds that like most women, her weight fluctuates

Weight: In June last year, Sam told Who magazine that she has 'probably been in better shape' and finds that like most women, her weight fluctuates 

Sam went on to recall back in April 2018 when she spent two weeks in a hotel on the Gold Coast to report on the Commonwealth Games. 

'Anyone who travels for work will tell you living out of a hotel is not conducive to weight loss,' she said. 

'There are times where I think, 'I could just sleep for a month and eat salads,' and it probably wouldn't be a bad idea at the moment.' 

Travels: 'Anyone who travels for work will tell you living out of a hotel is not conducive to weight loss,' she said. Pictured with co-star David Koch

Travels: 'Anyone who travels for work will tell you living out of a hotel is not conducive to weight loss,' she said. Pictured with co-star David Koch 

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Samantha Armytage 'is set to sign on as Weight Watchers ambassador'

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