In online music streaming, users are now spoilt of choices. There are Gaana and Saavn (JioSaavn) — apps that did the grunt work of making initial users ditch music download for online streaming; platform services like Google Play Music, Apple Music and Amazon Prime Music; and a host of others including Airtel’s Wynk.
If it wasn’t enough, two new entrants this year, Spotify and YouTube Music Premium, also promise to disrupt the landscape further and give incumbents a run for their money. The industry is embracing for an intense competition in the months to ...
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