Published on : Wednesday, April 3, 2019
Over 500 tourism industry leaders from all over the state met in Wilmington for the annual Visit North Carolina 365 tourism conference. Every year this annual event features sessions to assist professionals to expand their businesses.
“We hold it each year to hear trends, to hear marketing opportunities and also to have our keynote speakers to come in give us more motivation and just tips on how to better do business among one another,” CEO of the New Hanover County Tourism and Development Authority Kim Hufham said.
The reports of Visit North Carolina show that one in every 11 jobs is related to tourism.
The annual statewide conference educates industry leaders in terms of successful marketing, communication and social media tools.
In the state, Wilmington is one of the most important tourist attractions.
“What we see is that people are looking for authentic experiences and Wilmington offers that in such a great way with the historic district, the beaches and the great unique film story that has been here,” Visit North Carolina Director Wit Tuttell said. “This is the only place in the world that you can see ‘One Tree Hill’ shot so people want to see that. I think Wilmington does a great job of promoting that.”
Tuttell explains that social media has lately been a key driver in keeping the tourism industry rolling.