Published on : Monday, April 1, 2019
Hong Kong is providing more reasons than ever to entice event organisers looking for locations to host their next event with the launch of their latest 2019/20 HK Rewards programme.
Initiated by Hong Kong Tourism Board (HKTB) in conjunction with destination trade partners, the new HK Rewards programme includes extensive privileges and add-on benefits taking MICE groups to new heights.
Hong Kong Tourism Board Manager – Trade Marketing and Business Tourism for Australia, New Zealand and South Pacific, Lisa Lee said
“The MICE market for Hong Kong has continued to grow over recent years, but we want to step it up a notch with the new HK Rewards programme and heighten our competitiveness in attracting MICE groups to stage their events in Hong Kong.”
“The enhanced programme includes a range of free offers from cocktail receptions at 50 participating hotels to food & beverage at major attractions and local cultural experiences” she said.
“We feel the offers contribute to making the conference or event more memorable, and also helps the budget go a little bit further, which we understand is becoming more and more challenging for event organisers.”
2019/20 PROGRAMME ENHANCEMENTS
UPGRADED CULTURAL PRIVILEGES AS A STAR OFFER
Source:- Hong Kong Tourism Board
Tags: Hong Kong Tourism Board