“The new Shinco TV offers Full HD display and HRDP tech to further enhance the contrast ratio”

Shinco has updated its TV lineup with the launch of the SO4A 39-inch LED TV in India. The TV has been priced at Rs 13,990. Interested buyers can purchase the TV starting from today only on Amazon.in. Notably, it’s not a smart TV but is among the most affordable 39-inch TVs in the market.

Talking about its features, the 39-inch LED display the new TV packs supports full HD resolution (1,366 x 720p) as well as 4K videos. The panel also comes with 60Hz refresh rate, viewing angle of 178 degrees, and HDRP – a proprietary technology that is said to enhance the contrast ratio and magnify pixels for a better experience. “The SO4A boasts the most advanced innovation in terms of A+ Grade Panel display that improves texture and reduces blurring,” the company said in a press release.

Other features include 20W speakers for sound output, two USB ports, two HDMI ports, USB-to-USB file transfers, and an energy saving feature. The TV comes with Shinco app support, which is available on Android. The app allows buyers to book installation or repair appointments for the product, as well as avail extended warranty and get services information.

Speaking about the new product and on expansion, Arjuun Bajaj Director of Videotex
International and Shinco India said, “we see the demand of Television Market is growing which is making us add more products for our customers with great picture quality and competitive price – making use of ‘Make In India’ benefits.”