Published on : Tuesday, February 26, 2019
“Arrivals from North America grew by +12.3% in January, an extra 11,500 US and Canadian visitors. We’ve also seen very good results from Mainland Europe, up +12.2% on January last year, with particularly strong performances from France, Germany, Spain and Italy. Visitor numbers from Britain grew by +10.4%; and from Australia and emerging markets by +9.4%.
“Tourism Ireland’s campaigns are in full swing around the world, to build on the success of 2018. Our promotions will receive a tremendous boost next month, with our Global Greening initiative for St Patrick’s Day set to be even bigger and better than ever before. St Patrick’s Day traditionally marks the real start of the tourism season for us and we will be taking every opportunity to capitalise on Ireland’s heightened profile. Our aim is to grow overseas tourism revenue this year to €6.5 billion, for the island of Ireland.”