Seldom do performing artistes in South India design and sell couture suitable for classical dance forms.

Vinodini Sekar; a model posing in practice saree
Chennai:
City-based dancers Sudharma, Dhiksha and Kavya recently modelled for the line and say, “Apart from Rukmini Devi Arundale, I don’t think anyone has brought out a line of outfits dedicated to Indian classical dances. We haven’t met Vinodini in person — she got in touch with us through Instagram and requested us to shoot for her. It is commendable how sitting in the US, she’s able to promote Indian fabrics and arts.”
All a customer has to do is to place an order and mention the preferred waist, hip and length (from waist to knee) measurements. All the practice sarees are made from cotton and are between 6 and 6.25 metres long.
“Some dancers either don’t know how to tie a practice saree or might not have the time. Pre-stitched ones will come in handy for them. In my designs, the front pleats are stitched to an inner skirt with drawstrings, which makes the saree tying process easier. The inner skirt has long slits that help the dancer to move around without any restrictions,” explains Vinodini.
Vinodini Sekar, a Bharatanatyam dancer based in the US, dared to do things differently by releasing a line of practice sarees in vibrant shades of yellow, pink and green, through her e-clothing store Manjal Couture.
The specialty is that they are pre-stitched according to a customer’s requirements and finished with block prints and contrast borders.
City-based dancers Sudharma, Dhiksha and Kavya recently modelled for the line and say, “Apart from Rukmini Devi Arundale, I don’t think anyone has brought out a line of outfits dedicated to Indian classical dances. We haven’t met Vinodini in person — she got in touch with us through Instagram and requested us to shoot for her. It is commendable how sitting in the US, she’s able to promote Indian fabrics and arts.”
All a customer has to do is to place an order and mention the preferred waist, hip and length (from waist to knee) measurements. All the practice sarees are made from cotton and are between 6 and 6.25 metres long.
“Some dancers either don’t know how to tie a practice saree or might not have the time. Pre-stitched ones will come in handy for them. In my designs, the front pleats are stitched to an inner skirt with drawstrings, which makes the saree tying process easier. The inner skirt has long slits that help the dancer to move around without any restrictions,” explains Vinodini.