Working Indian women embrace bike services in big way

IANS  |  New Delhi 

It was raining hard, a time when cabs usually cancel rides blaming the waterlogged roads and jammed

Radhika Parashar, 25, a professional from the region, took the plunge and booked an 'uberMOTO' to reach her home in Sector 77 in

The rider reached the pick-up point faster than cabs usually do, with a spare helmet and dropped her safe at her destination much earlier than a cab would have.

Parashar is not the only woman hailing It is increasingly seen as the new easier to book, fastest, safest yet affordable mode of by women in the metros.

"In Delhi-NCR, where people are so skeptical about booking because of several infamous incidents, two-wheeler like uberMOTO works quite well in emergency situations where there is very less time margin to make it to somewhere," Parashar told IANS.

"Since my first experience was satisfactory, I have been regularly using uberMOTO to reach in hurried situations."

Launched in 2016, Uber's bike-sharing initiative uberMOTO expands access to public as well as saves time. The most important advantage being its affordability. It gives riders affordable ride through the app, with fares starting as low as Rs 12.

"Uber's goal is to provide safe, affordable, reliable at the push of a button, everywhere for everyone," an told IANS.

"With uberMOTO, we bring a product that resonates with the people and provides another easy and affordable option for short trips around the town while creating tens of thousands of flexible entrepreneurial opportunities,"the added.

Within a year of the launch, the ridesharing app also marked the completion of 2 million trips on uberMOTO in 5 cities -- Bengaluru, Gurugram, Faridabad, and

It is currently available to riders in 11 cities in -- Gurugram, Faridabad, Ahmedabad, Hyderabad, Jaipur, Noida, Ghaziabad, Mohali, Ludhiana, and

The company has plans to expand to other cities of the country in 2019.

uberMOTO also includes standard safety features like live tracking, two-way feedback and the ability to share trip details with family and friends.

"In addition, friends, riders and drivers are required to wear helmets on every uberMOTO ride, making it possible to focus on safety for riders and drivers before, during and after every trip in ways that have never been possible before," said.

"By providing helmets to riders we are helping to positively impact India's helmet wearing rate, not only for drivers but also for riders."

According to Uber, it is especially well suited for first mile or last mile connectivity, getting people from their homes or offices to metro stations and vice-versa.

"With motorcycles being commonplace in major cities across India, there is a massive opportunity going forward, to unlock the potential of shared mobility through optimal utilisation of existing vehicles on the road and creating new options for last-mile connectivity," Uber said.

Besides Uber, Ola's bike service, named as "Ola Bikes", has also received tremendous response among women riders in Delhi-NCR, and

"We were the first to start this bike service in the country. Today, is known for being cost efficient, safe and providing the last-mile connectivity. Among the working women, we have been a preferred choice," an Ola told IANS.

"We always ensure the pillion and the both wear helmet, the bike follows road rules and behaves well with the customers," the spokesperson added.

service is present in 31 cities in

(can be reached on rachel.t@ians.in)

--IANS

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(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Wed, February 06 2019. 12:36 IST