Published on : Monday, January 21, 2019
PATA is a not-for-profit membership association acting as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region. As part of its activities, the Association is dedicated to human capital development (HCD) across the broad spectrum of the travel and tourism industry. The primary focus of PATA HCD programme is the development of the ‘Young Tourism Professional’ (YTP).
Considering PATA’s commitment to HCD, the Association annually presents a special award and prize to an outstanding ‘rising star’ in the industry. The recipients of this prestigious award have exhibited initiative and leadership regarding tourism advancement as well commitment to the sustainable development of the Asia Pacific travel industry in line with PATA’s mission.
The PATA Face of the Future 2019 will be invited to join the PATA Executive Board as a non-voting member and observer. The winner will also get to speak at the PATA Youth Symposium and the half-day UNWTO/PATA Leaders Debate during the PATA Annual Summit 2019 from May 9-12 in Cebu, Philippines. In addition, the PATA Face of the Future 2019 will receive complimentary round-trip economy class air ticket and accommodation for attending the Association’s Dinner and Awards Presentation during the event.
Tags: PATA