The Phone That\'s Failing Apple: iPhone XR

The Phone That’s Failing Apple: iPhone XR

The lowest-priced new iPhone has yet to win over consumers in China and elsewhere, falling short of hopes

The new $750 iPhone XR is so much like the $1,000 iPhone XS that it's hard to see why you'd pay more. WSJ's Joanna Stern reviews the key differences.

BEIJING—When Apple Inc. launched the iPhone XR in October, Tim Cook singled out the device to his more than a million followers on Weibo, China’s equivalent of Twitter. “Wonderful to see so many people in China enjoying the new iPhone XR,” he said.

The message underscored Apple’s hope that the device, the cheapest of its three iPhone releases, would be a strong seller in the world’s largest smartphone market.

Instead,...