50,000 litres liquor and 1 lakh litres beer consumed

| TNN | Updated: Jan 2, 2019, 09:50 IST
Revellers during New Year's Eve in Mangaluru on MondayRevellers during New Year's Eve in Mangaluru on Monday
MANGALURU: Devotees of Bacchus in Namma Kudla guzzled down around 50,000 litres of hard liquor and about one lakh litres of beer in the run up to New Year celebrations. Liquor sales skyrocketed on the last three days leading to New Year celebrations, according to the department of excise.
Shailaja Kote, DC, excise, Dakshina Kannada, said on December 31, about 11,301 cartons of beer and about 25,704 cartons of Indian made foreign liquor was lifted from the Karnataka State Beverages Corporation Ltd depot. Each carton of beer contains about 7.8 to 9 litres of beer while each liquor box contains 8.64 litres of liquor either IML (Indian made liquor) or IMFL. “We expect that half of the lifted alcohol sold out by the end of the day,” said Kote.

December alone witnessed a jump in liquor sales compared to all other months in the year. Compared to last year, an additional 5,000 cases of hard liquor was sold in December. “In total, December saw the sale of 23,5203 cases of hard liquor and 2,06,778 cases of beer,” she said, adding that compared to state sales, the sales in Dakshina Kannada district are down by 3.5 per cent.

The reasons for spike in liquor sales is due to a lot of functions happening, and also the flow of tourists into Dakshina Kannada district. She added that the monsoon, which sees an increase in sale of alcohol, had seen a steep decrease due to incessant rain which resulted in natural calamities and cut off tourists from the district.

The target sale from April to August in the district has dropped to 4 per cent, which is down by 9.45 lakh litres (1.10 lakh cases).


Sale hit in monsoon


Alcohol sales were hit in five districts: Dakshina Kannada, Udupi, Uttara Kannada, Shivamogga and Karwar. Shailaja said between April to August 2018, the division (comprising five districts) had a target of 34.84 lakh cases of IMFL, but they could only sell 31.12 lakh cases.


“In DK alone, it was short of 1.1 lakh cases of IMFL. The sales picked up only after October,” she added.


Download The Times of India News App for Latest City News.
ReadPost a comment

All Comments ()+

+
All CommentsYour Activity
Sort
Be the first one to review.
We have sent you a verification email. To verify, just follow the link in the message