Harrah\'s Resort Atlantic City Announces Plans for Its $56 Million Coastal Tower

Hotel Development Atlantic City

Harrah's Resort Atlantic City Announces Plans for Its $56 Million Coastal Tower

With over $250 million in total capital investments and improvements by Caesars Entertainment in the Atlantic City market, the new Coastal Tower at Harrah's Resort is set to unveil the first phase of its room product by early 2019

Caesars Entertainment

Harrah's Resort Atlantic City announced today plans for a $56 million guest room and suite renovation in its Coastal Tower, featuring 507 finely-appointed guest-rooms & suites, to be completed in its entirety by summer 2019. The room and suite upgrades are part of Caesars Entertainment's total investment of over $250 million into its Atlantic City casino-resorts over the last four years, which includes the $125 million Waterfront Conference Center, the revamped Pool After Dark nightclub, and the recent debut of Gordon Ramsay Steak, the seven-Michelin star chef and television personality's first steakhouse concept in the tri-state area.

Harrah's Resort will re-design and enhance 507 guest-rooms and suites in the current Harbour Tower, partnering with a local design house, MPM Studios, to curate the in-room guest experience.  Coastal rooms, which will boast approximately 450-square-feet of space, will offer fresh design elements, similar in aesthetics to the resort's Bayview rooms, and will feature rich hues of lavender and blue accent colors, contrasting white and gray tones, and contemporary furniture, including a vanity dressing area.  Freshly-appointed, modern bathrooms will offer oversized showers and signature amenities.

Hard-wired for business-minded travelers seeking to be constantly plugged-in, all Coastal rooms and suites will be technology-rich with high-speed internet access and accessible charging stations, in addition to featuring 55-inch LG LED televisions.  The tower is conveniently situated steps away from hotel check-in, the casino, and Harrah's new, best-in-class sports book facility, The Book.

"With world-class restaurants, Las-Vegas style nightlife, one of the East Coast's preeminent conference centers, a first-class sports book, and A-list entertainment experiences, all under one roof, we are thrilled to continue to enhance our resort offering by upgrading our guestrooms and suites for our customers," explained Kevin Ortzman, Regional President for Caesars Entertainment, Atlantic City Region.  "Whether visiting for work or play, Harrah's Resort offers something for everyone, within a singular resort destination."

The upgraded rooms and suites will further complement the resort's destination-appeal among business and leisure travelers alike, enhancing Harrah's profile of first-class dining, entertainment, sports betting, nightlife and The Waterfront Conference Center, the East Coast's largest and most state-of-the-art meetings and event facility of its kind.

The first phase of the newly-renovated Coastal Tower is set to debut in early 2019.



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