Apple gives cautious sales forecast amid weakness in emerging markets

Reuters 

By Stephen Nellis

(Reuters) - on Thursday said sales for the crucial holiday quarter could miss Wall Street expectations, which blamed on weakness in emerging markets, foreign exchange costs and uncertainty whether the maker can keep up with demand for new products.

Apple said it expects between $89 billion and $93 billion in revenue for its fiscal first quarter ending in December, while Wall Street on average expects $93 billion, according data.

For the quarter ended in September, Apple brought in $62.9 billion in revenue and $2.91 per share in profits, beating expectations of $61.5 billion and $2.79, respectively.

In an interview with Reuters, Cook said some of the forecast was explained by Apple releasing its top-end models, the XS and XS Max, in the fiscal fourth quarter. Cook also said foreign exchange rates would have a $2 billion negative impact on Apple's sales forecast.

Apple was unsure whether it can make enough new iPhones, Apple Watches, and Mac models it released in recent weeks, Cook told

Cook said that Apple is "seeing some macroeconomic weakness in some of the emerging markets," without specifying which ones.

But Cook stressed that Apple was happy with its performance in China, where revenue grew 16 percent to $11.4 billion, the fifth quarter in a row the company has had double-digit growth in the region.

Apple's cautious forecast could accelerate investor fears that have in turn erased stock market gains for much of the year. At market close on Thursday, Apple shares were up more than 25 percent for the year - supported by purchases by and a $100 billion share buy-back program - while the Index is nearly flat for the year.

Apple sold 46.9 million iPhones in the fiscal fourth quarter, missing expectations of 47.5 million iPhones, according to But the average selling price of iPhones was $793, well above estimates of $750.78, according to

Apple said revenue from services, which includes iCloud, the and Apple Music, reached $10 billion, in line with estimates. Apple investors have been increasingly focused on growth in the company's services business as growth in the global market for levels off in terms of unit sales.

Apple forecast a tax rate of 16.5 percent for the December quarter, above analyst expectations of 15.9 percent, according to data from

"There's going to be a minimum tax on foreign earnings coming from the new tax legislation" passed in the United States, Apple told

For its full fiscal 2018 ended in September, Apple reported revenue of $265.6 billion and profits of $11.91 per share, beating analyst estimates of $264 billion and $11.79 per share.

(Reporting by Stephen in San Francisco; Editing by Lisa Shumaker)

(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)

First Published: Fri, November 02 2018. 02:04 IST