Customers go wild as Target launches Afterpay in stores and online - just in time for Christmas

  • Australian retail chain Target has launched Afterpay in stores across the country
  • Consumers can spend anything between $100 to $1,000 in stores 
  • They can take their purchases home with them without paying a cent 

By Cindy Tran for Daily Mail Australia

Published: 00:41 EDT, 26 October 2018 | Updated: 00:50 EDT, 26 October 2018

With Christmas just under two months away, Target Australia has launched Afterpay in stores, sending bargain hunters into a frenzy.

Consumers can spend anything between $100 to $1,000 in stores - and take their purchases home with them without paying a cent.

The easy payment option, available in all stores, allows loyal customers to take advantage of any sales leading up to the festive season.

With Christmas just under two months away, Target Australia has launched Afterpay in stores, sending bargain hunters into a frenzy (stock image)

With Christmas just under two months away, Target Australia has launched Afterpay in stores, sending bargain hunters into a frenzy (stock image)

How does Afterpay work? 

Afterpay allows customers to enjoy their shopping now - and pay later.

Consumers can buy clothes, shoes and accessories online or in stores, and then select Afterpay in checkout as payment method. Then either have the online purchases delivered to your door - or take home from the store without paying a cent.

Over four installments, customers pay off their purchase every fortnight - all with no interest or fees.

The only fees Afterpay charges are late fees for missed payments.

The paying option is available for online orders of $50 up to $1,000 - and in store $100 to $1,000.

Almost like a reverse lay-by, shoppers pay the balance over four equal installments, due every two weeks - all with no interest or fees. 

'We are so excited to introduce Afterpay into our stores to give our customers more payment options. We are glad to hear that that Afterpay will make Christmas shopping enjoyable,' a Target spokesperson said on Facebook. 

Taking to the company's page, shoppers are expressing their excitement over the new in-store paying option.

'Our poor bank accounts. That said though, this will be amazing for Xmas shopping,' one person said.

Another joked: 'Oh awesome. Is it dangerous my office is above the target building? I'm gonna be poor.'

One posted: 'Will definitely help out with back to school next year as well.'

The easy payment option, available in all stores, allows loyal customers to take advantage of any sales leading up to the festive season

The easy payment option, available in all stores, allows loyal customers to take advantage of any sales leading up to the festive season

And another excited customer praised the retailer for offering a shopping experience like no other.

'Thank you! You getting Afterpay in stores makes the shopping experience so much easier. Now, you can Afterpay, while shopping in the stores,' she said.

'You get the beautiful joy of seeing your items, touching them, trying them and knowing what you are getting, gaining that experience you simply can't get sitting at home. I love being about to get out there, see what I am getting and socialise with the locals as well. 

'Thank you for giving me this opportunity and experience with Afterpay in-store! You allowed me to enjoy my Christmas shopping.'

The latest news comes just weeks after Kmart rolled out Afterpay for its online store.

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Target Australia launches Afterpay in STORES just in time for Christmas

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