Tourism now plays a major role in international commerce

Published on : Tuesday, September 25, 2018

ZimbabweZimbabwe is no longer characterized by an economy of scarcity but one of plenty, where a multitude of providers are pushing for limited space.

 
Success in today’s globalized and crowded economic environment is all about adding value and offering differentiated product.

 
This is true whether we are talking about goods or services.

 
According to the World Trade Organization, services represent the fastest growing sector of the global economy and account for two thirds of global output, one third of global employment and nearly 20 percent of global trade.

 
The tourism industry has experienced continuous growth in the service sector and its business volume equals or even surpasses that of oil exports, food products or automobiles. Tourism has become one of the major players in international commerce, and has turned out to be one of the main income sources for many developing countries like Zimbabwe. People travel for a variety of reasons like experiencing cultures, expressed through their music, their food, their customs, their arts and crafts, their costumes, language, religions etc. People are also attracted by nature like sandy beaches, wildlife, mountains, lakes or forests, islands, mountains, national parks, lakes, lagoons, rivers, caves and gorges where the main interest is the observation, appreciation, enjoyment and an awareness of the importance of protecting such natural environments.

 

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