Hero Motocorp extends title sponsorship

Pune: The world’s largest two-wheeler manufacturer Hero MotoCorp Ltd on Wednesday extended its title sponsorship of Hero World Challenge, a PGA Tour event that Tiger Woods will host at Albany in Bahamas from November 29 to December 2.

An invitation-only field will comprise top ranked golfers in the world as has been in the past editions, the TGR Live and Tavistock Group announced on Wednesday. “The Hero World Challenge has evolved into a global event highlighting the world’s best golfers year after year,” Tiger Woods said.

“I’d like to thank Pawan Munjal and Hero MotoCorp for their continued support of the tournament. Together with Tavistock Group, we are very excited to continue growing the Hero World Challenge at Albany,” Woods commented.

Hero MotoCorp first title sponsored the Hero World Challenge in 2014 at Isleworth Golf & Country Club before moving to Albany in 2015.

“Together with Tiger Woods and the TGR Foundation, we have had a memorable journey over the past four years, and we are glad to further build on this highly enriching relationship. Brand Hero symbolizes excellence, fortitude and endurance - the qualities that aptly encapsulate the essence of the Hero World Challenge,” said Pawan Munjal, Chairman, Managing Director & Chief Executive Officer, Hero MotoCorp.

“This is a unique platform that brings together the best of the global golfing world, not just to compete with each other but also to contribute towards larger community development. Undoubtedly, this marquee tournament has been a significant catalyst and enabler in the ever-rising global profile of Hero MotoCorp.”

The Hero World Challenge is a four-round, 72-hole stroke play event with a $3.5 million purse, a $1 million winner’s prize and Official World Golf Ranking points awarded. It will be held at Albany’s par-72, 7,302-yard Championship Golf Course for the fourth consecutive year.
Live television coverage of the Hero World Challenge will be provided by Golf Channel during all four rounds and by NBC during the third and fourth rounds. 

Factbox: Hero MotoCorp
Hero MotoCorp currently sells its products in 37 countries across Asia, Africa and South and Central America. Hero MotoCorp has seven state-of-the-art manufacturing facilities, including five in India, and two global facilities in Colombia and Bangladesh. Hero MotoCorp’s world class state-of-the-art R&D facility - the Centre of Innovation and Technology (CIT) - is located in Jaipur in the northern Indian state of Rajasthan. Hero MotoCorp has been associated with various disciplines of sports including Golf, Cricket, Field Hockey and Football for over two decades.