Playboy Renews Its Focus on Media

Company names first-ever media president to build its presence in streaming video, videogames and virtual-reality platforms

Playboy Enterprises Inc. has focused recently on becoming a lifestyle brand, but it isn’t ready to give up on its editorial roots just yet.

Nearly a year after its founder, Hugh Hefner, died at age 91, Playboy is looking to revitalize its editorial output, with greater integration of its online and television offerings built around a streamlined...