Alibaba merging China food delivery units to counter Tencent-backed Meituan: sources

Reuters  |  HONG KONG 

By and Julie Zhu

The Alibaba units to be merged include delivery platform me and and firm Koubei, the people said. Alibaba is looking to raise between $3 billion and $5 billion for the combined entity, said one source. The entity could be valued at up to $25 billion, said another.

A Hong Kong-based Alibaba task force is working on the merger and fundraising for the combined entity, according to two of the people.

Alibaba's units and Meituan, backed by and gaming giant Holdings, are fighting for supremacy in China's (O2O) market where apps link users with bricks-and-mortar businesses to provide local and other offerings.

"Alibaba and are the two main companies that can offer comprehensive O2O services," said Mo Jia, a Shanghai-based with Canalys. "Alibaba's three units are complementary to each other and it has strategic logic to merge them into one platform to compete with "

is expected to be the lead investor in the fundraising, according to two sources. Other potential investors include Chinese firm Primavera Capital Group, two other sources said.

One of the people told earlier the new unit would also include Alibaba's Hema Fresh, a chain of offering fresh produce and food delivery. The other sources said on Tuesday Hema was not part of the combined unit seeking funding.

Alibaba, which also handles for and Hema, declined to comment. A for me denied the merger and fundraising plan. All the people declined to be named as the information is confidential.

A SoftBank declined to comment. Primavera did not immediately respond to a request for comment.

BOOMING O2O

The value of O2O transactions in jumped 72 percent last year to $146 billion, according to Chinese research firm

According to a June report by Chinese research firm iiMedia Research, me and Waimai, which Ele.me acquired a year ago, held a combined 55 percent of China's in the first quarter compared with Meituan's 41 percent.

China's biggest ride-hailing firm Chuxing also entered the fray in April launching its own

Meituan Dianping is expected to raise more than $4 billion when it floats in Hong Kong in the coming months. Last year the company was valued at $30 billion in a fundraising round.

In April, Alibaba bought the shares it did not already own in Ele.me in an all-cash deal that valued the startup at $9.5 billion. The and its financial affiliate previously owned a 43 stake in the business, whose name roughly translates to "Hungry?".

Koubei, founded in 2015 as a 50-50 joint venture of Alibaba and Ant Financial, had a valuation of $8 billion at the end of 2017, according to a list of unicorns published by a unit under in March. Silver Lake, CDH Investments, and Primavera Capital joined as investors in a January 2017 funding round.

Ant Financial declined to comment.

There are no publicly available numbers for Hema, which was founded two years ago as part of Alibaba's and now operates more than 60 supermarkets in 13 cities in China, according to its website.

(Reporting by and Julie Zhu; Editing by and Muralikumar Anantharaman)

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

First Published: Tue, August 07 2018. 18:57 IST