O. M.
Ghee”, “Ghee Whiz”, tease the headlines. “You’re probably like, ‘What is it? Is the “H” silent’?” goes the promotional video on the website of a major US dairy company, before explaining the product to consumers. “Ghee tastes like butter, but better,” is #5 on a list of “10 Reasons Why You Should Use Ghee”, according to a Canadian ghee brand. “Ghee is for everyone,” declares a Los Angeles-based artisanal ghee-maker. A few years ago, the phrase “artisanal ghee-maker” would ...
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