Online travel booking app Goibibo has launched a new WhatsApp integrated solution, allowing its users to sign-in to Goibibo on mobile web via WhatsApp. Through Whatsapp, login authentication will help mobile web users to log in without needing to remember password, keying in OTP or Mobile Number – rendering a convenient, seamless experience.“We are a mobile-first company and we want to leverage the mobile ecosystem to its fullest to make online travel booking experience even more convenient.Given the ubiquitous usage of Whatsapp among Indians, it was a natural choice for us to build this feature to help people access the platform without the fuss of remembering complex passwords and punching in OTPs,” said Chief Product Officer, Goibibo, Anshuman Bapna.
This new feature will help Goibibo further enhance qualitative services for its consumers who have come to expect ease and superior user experience. Goibibo currently offers features like seat and meal selection, auto check-in and hotel reviews and images collection through WhatsApp built-in Android APIs. (ANI)

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