NEW DELHI:
Reliance Jio entered into a digital partnership with the country's largest lender State Bank of India (SBI) to "bring next generation" banking experience. Jio, which is controlled by India's richest person
Mukesh Ambani, aims to increase SBI’s digital customer base.
"Jio and SBI customers will benefit from Jio Prime, a consumer engagement and commerce platform from Reliance. Jio Prime will offer exclusive deals from Reliance Retail, Jio, partner brands and merchants. In addition, with an integration between SBI Rewardz (existing loyalty program from SBI) and Jio Prime, customers of SBI will be offered additional loyalty reward earning opportunities," Jio stated in a release.
Commenting on the development, Ambani, chairman, Reliance Industries Limited (RIL) said, “The scale of the SBI customer base is unmatched globally. Jio is committed to using its superior network and platforms combined with the Retail ecosystem to accelerate digital adoption serving all the needs for SBI’s and Jio’s customers.”
SBI will be engaging Jio as one of its preferred partners for designing and providing network and connectivity solutions, the release said.
SBI YONO’s digital banking features and solutions will be enabled through the MyJio platform for a seamless, integrated and superior customer experience, it added.
Rajnish Kumar, chairman, SBI said, “As India’s largest Bank with leadership in digital banking, we are delighted to partner with Jio the world’s largest network. All the areas of co-operation are mutually beneficial enhancing the digital foot-print for SBI customers with superior and rewarding customer experiences.”
Additionally, Jio Phones will be available on special offers for SBI customers.
RIL chief Mukesh Ambani (second from left) and SBI chairman Rajnish Kumar along with other officials.
