Subramanian Narayanan will commence a 3,600 km walk from Kanyakumari on Saturday to Kashmir to spread awareness on the fatalities in road network paths and promote road safety.
Being undertaken under NGO Drive Smart Drive Safe’s “1 Crore Steps for Safer Roads’ initiative, the Hella India employee will cover the 20 cities across South, West, and North India in 60 days.
Supported by Union Ministry of Road Transport and Highways, the walkathon will reach Kashmir on October 2.
Mr. Subramanian will reach the State capital on July 29 and people from all walks of life will join him to show their solidarity for the cause on Sunday at 7 a.m. from the Infosys campus. District Police Chief, Thiruvananhapuram City P. Prakash and DIG, CRPF, Mathew A. John will join the walk.
During the walk across the country, citizens who join for short walks will be taking safety pledges and will be sensitized towards alarming fatalities taking place in road network.
The 1 Crore Steps for Safer Roads initiatives is supported by NGO Arrivesafe, ACMA, SIAM, FICCI, CII-Yi and partnered by Hella, Wabco and Brakes India.