The Culling 2’s failure should warn devs away from battle royale rip-offs

About a week ago, video game developer Xaviant launched the sequel to one of the games that kicked off the battle royale craze, The Culling. Part 2 was supposed to up the ante with improvements on the original. To say it failed would be a huge understatement.

In the week since its launch the developers have not only pulled it from online marketplaces, but are offering refunds to anyone who purchased it. As if that weren’t enough, they’ve actually decided to revert the first game in the series to its early access form and develop it as a free to play title. This is the first time I’ve heard of a sequel failing so horribly that it brought down its predecessor with it.

But perhaps the most brutal aspect of it all is that, unlike previous flops in the video game world, we can take a look at Xaviant’s social media and watch as the tragic story of The Culling 2’s incredibly fast journey from announcement to annihilation plays out over a few weeks.

Early on in the nearly six minute long video Van Veld makes the following statement:

One thing that has emerged very clearly for us is that The Culling 2 is not a game you asked for, and it’s not a game you would expect as a successor to The Culling.

There’s a lot of reasons to dislike The Culling 2 if you’re a fan of the original, at least according to the overwhelming majority of reviews. But at least Xaviant is doing the right thing after releasing a colossal flop that it’s admitted nobody asked for: refunding purchaser’s money and apologizing for the inconvenience.

Perhaps the lesson here is that blatant cash grabs aren’t the way to gamer’s hearts, imagine that. Either way, we don’t expect to see The Culling 3 anytime soon.