Volkswagen’s All-Electric Effort to Climb Out of Its P.R. Hole

Three years after its ‘Dieselgate’ emissions scandal, VW is rebuilding its image with an electric supercar—one that shattered the Pikes Peak hill climb record. Dan Neil reports

THE MORNING of the Broadmoor Pikes Peak International Hill Climb (June 24) in central Colorado, there was drama on the mountain. Yes, a motorcycle racer had high-sided into the rocks above the tree line and catastrophe-dealing mists were closing in on the summit. But this was serious: Volkswagen’s camera helicopter was behind schedule.

After months of preparation, zero-hour had arrived for VW Motorsport’s future-shock hillclimber. The I.D. R Pikes Peak is essentially an all-electric Le Mans prototype, with fore and aft motors...