Via A J Stein
It is often stated that consumers in Europe reject "GM food" – or that GM crops would be outright banned. While the latter is patently false, there is also little tangible evidence to support the assumption that Europeans wouldn't buy food that was produced using genetic engineering: The impression of a general rejection of GM crops by Europeans relies largely on the results of more or less rigorous surveys and the absence of labeled GM food in the mainstream food retail system – which may be more the result of power dynamics and incentives of other stakeholders than a deeper rejection of GM food by consumers. This paper reviews some of the more recent literature on the acceptance of GM food in Europe, draws tentative conclusions why labeled GM food in the European food retail market is largely absent, and highlights implications for the rest of the world.
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Stein, A.J. (2015). “Acceptance of ‘GM food’ in Europe: What People Say and Do.” ResearchGate Technical Report 2015/07. doi:10.13140/RG.2.1.1052.9127.
http://www.researchgate.net/publication/280578072
PDF | Acceptance of "GM food" in Europe: What People Say and Do.
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Original Article: Acceptance of "GM food" in Europe: What People Say and Do