India’s final round of winners were all in the Glass Lions category. Times of India’s Shindoor Khela campaign created by FCB India won yet another Gold. Cheil India won a Silver for Samsung Technical School and BBDO India rounded out India’s performance with a Bronze for All Out.
While less than last year’s haul of 40 trophies, India’s performance at the Cannes Lions and the sort of awards its won this year — including two Grand Prix — are a great testament to the talent, competitive chops and social focus of its marketing and advertising industry.