In Direct Lions, India managed to get three shortlists
The Times of India’s campaign Sindoor Khela – No Conditions Apply done by FCB India bagged two shortlists.
Ogilvy’s Vodafone Sakhi campaign got a shortlist, too.
As far as Media Lions are concerned, Lodestar UM bagged a shortlist for The Times Of India’s Sindoor Khela – No Conditions Apply campaign.
Mediacom India’s work Bachelors of Shaving for Gillette got the second shortlist for India in this category.