Acing out rivals in e-commerce

By growing its user base and focusing on a seamless yet secure online user experience, Shopee stands out from the crowd.

Zhou Junjie, chief commercial officer and country head of Shopee Singapore, says that the company believes in being inclusive, to work not just with professional sellers but also smaller offline retailers.

PHOTO: SHOPEE

THE e-commerce scene in South-east Asia is heating up rapidly, with many e-commerce platforms such as Amazon, Zalora, and Alibaba's Lazada all competing to gain market share in the region.

One of the most recognisable names out there is Shopee, an e-commerce platform established by