Dow Jones Media Group and Sotheby's International Realty Affiliates LLC have recently announced that they have entered a custom-publishing relationship to present a customized luxury lifestyle magazine aptly named RESIDE®. This unique relationship gives Sotheby's International Realty affiliated companies around the globe a solution to published a bespoke, branded magazine created by the Sow Jones Media Group.
"We have done extensive research and know that lifestyle, real estate, and home design print publications are increasingly important to luxury consumers," said Kevin Thompson, chief marketing officer, Sotheby's International Realty Affiliates LLC. "RESIDE was designed with these luxury consumers in mind, understanding the way they consume content, the types of content they are interested in, and reaching them in a way they prefer. Working with the Dow Jones Media Group allows our affiliate companies to publish rich, quality content that they can distribute in local markets to meet the needs of their clientele. We are proud to launch this first-of-its-kind, turnkey program to our global network."
RESIDE provides Sotheby's International Realty affiliate companies with an end-to-end publishing solution including:
"Dow Jones Media Group (DJMG) is a global leading publisher in the business, luxury lifestyle, and real estate space, so this is a perfect pairing," said Luke Bahrenburg, vice president, real estate at Dow Jones. "DJMG is uniquely positioned to provide the Sotheby's International Realty brand with a full-service custom publishing solution and we are thrilled to expand upon the already great relationship between our brands with the publication of RESIDE. As leaders in luxury and lifestyle, both Dow Jones Media Group and the Sotheby's International Realty brand have a deep understanding of the power of print in engaging the luxury consumer. This partnership will allow the Sotheby's International Realty network of global affiliates to fuse rich lifestyle content alongside extraordinary homes to create a bespoke experience for luxury consumers around the world."
The first issue will be published mid-June and will include issues from Big Sky Sotheby's International Realty in Montana; Bossa Nova Sotheby's International Realty in Brazil; Damianos Sotheby's International Realty in the Bahamas; Daniel Gale Sotheby's International Realty in Greater Long Island, New York; Highlands Sotheby's International Realty in Highlands, North Carolina; Lenihan Sotheby's International Realty in Louisville, Kentucky; Sotheby's International Realty Inc. in California; Sotheby's International Realty Inc. in New York; and TTR Sotheby's International Realty in Washington DC.
SOURCE Sotheby's International Realty LLC
Edited by V. Haviland
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