BOSTON, June 7, 2018 /PRNewswire/ -- Salsify, the only product experience management (PXM) platform that lets brands deliver compelling shopping experiences across every digital touchpoint, today announces the launch of its Command Center for Amazon.
For first-party (1P) vendors on Amazon, driving discovery, search placement, traffic and conversions is a continuous, daily battle. These ecommerce teams need constant oversight over all the moving pieces that drive success or failure on Amazon, such as sales velocity, product content and imagery, inventory levels, prices, search results and more.
Salsify Command Center for Amazon solves this challenge by identifying the daily risks and opportunities across an entire product portfolio and defining the necessary actions sales managers can take in order to come out on top. By providing insight into what's working and what's not, the Command Center for Amazon empowers brands to take immediate action as opportunities or problems arise and turns the Amazon flywheel into a competitive asset, rather than a risk.
Additionally, by being part of the same, unified product experience management platform, actions identified through Salsify Command Center for Amazon are executed quickly, accurately and reliably across functions like image optimization, product setup, product maintenance, brand accuracy, compliance reporting and more.
Features of Salsify Command Center for Amazon include:
"Salsify Command Center for Amazon is the place any Amazon power user should start their day to understand the overall health of their business on Amazon, identify any issues that need to be addressed, and drive actions to improve performance for every product page they manage," said Jason Purcell, CEO of Salsify. "By providing information and insights and letting brands take action, all in the same user interface, Salsify Command Center for Amazon gives users more time to manage the business and focus on strategizing and selling, with less time wasted simply collecting information from disparate sources."
For more information on Salsify Command Center for Amazon, visit: http://www.salsify.com/
About Salsify
Salsify is the world's leading Product Experience Management (PXM) platform, empowering brand manufacturers to deliver the product experiences consumers demand anywhere they choose to shop online. Salsify's platform combines the power of PIM and DAM capabilities, the industry's broadest commerce ecosystem, and actionable insights to orchestrate compelling product experiences through every digital touchpoint. The world's biggest brands including Coca-Cola, Bosch, GSK, Rawlings, and Fruit of the Loom use Salsify every day to stand out on the digital shelf. To date, Salsify has raised a total of $54.6 million in funding, led by Underscore.VC, Venrock, Matrix Partners and North Bridge.
For more information, please visit: http://www.salsify.com.
Media Contact
Andrew Waber
Media Relations at Salsify
awaber@salsify.com
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SOURCE Salsify